Enrico started his career in driver management in the early 1970s when he was a Marketing Director for Alfa Romeo in Australia. After relocating his business interests to Europe in 1986, Zanarini decided to pursue sponsorship and driver management full time, managing drivers in F3 and F3000.
In 1994 Zanarini began his nine-year relationship with Eddie Irvine, consolidating his full-time driver management role in 1996 and supporting Irvine's career with Ferrari.
In 2003, Zanarini signed Giancarlo Fisichella, assisting him during the winning years with Renault F.1 and later orchestrating the Italian driver's celebrated move to Ferrari in 2009. At the end of 2011, Zanarini secured the management of Tonio Liuzzi in F1, thus becoming one of the most experienced driver managers in the sport.
Zanarini took MSM to an all time high in 2012 when business grew considerably expanding into the fields of Sponsoring, Sport Promotion and Special Events organization.
Most recently Zanarini, thanks to his long term association with his client Kaspersky Lab, entered with success the IT field by establishing new and challenging objectives in the UAE.
Current formula drivers managed by Zanarini include Ferrari’s Antonio Giovinazzi and Antonio Fuoco.
Andrea’s background is in luxury retail.
Andrea can vindicate managerial expertise in new business development in emerging markets having opened mono-brand stores in 15 different countries, through multiple operational formats such as Direct Operated Stores, Joint Ventures, Franchising and Licensing partnerships.
In 2007, Andrea joined Enrico Zanarini’s group of companies as his business head of the Motorsport division. Sponsorship acquisitions, Contract negotiations, Marketing, Merchandising & Licensing, were the main activities within categories such as Formula 1™, and all other main categories within motorsport, as well as being involved in the management of motorbike champion Max Biaggi in WSBK Championship.
In 2009, Andrea went to INDIA in order to explore new business opportunities for MSM. In particular, he assisted Force India Formula 1™ Team for local promotion during the years of Formula 1™ have been racing in India, and to identify enterprises ready to form strategic alliances with western companies for local development.
Currently, he is an MSM’s partner and an independent marketing advisor committed to the management of existing MSM’s clients with its sponsorship activations, and to the new business.
Francesco is a chartered accountant, graduated in trade marketing in 2010 at the University of Bologna (Italy). Shortly after his degree he was involved as a realtor in his family business and a specialist of subsidized financing.
Later fulfilled his life’s dream by joining MSM, a motorsport agency. Francesco, which was also an excellent karting racing driver, become soon an expert of categories such as Formula 2™, Formula 3™, Formula 4™, and other Championships series which allowed him to get the experience to make the leap into Formula 1™.
Today Francesco oversees all Driver management duties of MSM including Ferrari drivers Antonio Fuoco, and Formula 1™ driver Antonio Giovinazzi.
Currently, he is MSM’s director and partner, involved in all operations involved in MSM.